“In the world of life coaching, Jen Sincero is the Royal Badass.” –AP

“Sincero brings a fun, feminine verve to now well-tread self-help tropes… The tone is far more feisty than academic, and there's humor on every page, all of which is exactly what her intended audience most needs" –Publishers Weekly

“You Are a Badass will silence your inner critic, and help you build a life worthy of the kind of Facebook news feed that others envy. Take a day off from looking for your inner goddess, and spending some time cultivating your outer badass instead.” –Bustle

“I adore Jen's realistic and funny take on all matters of living an awesome life. She has such a gift for writing in a very digestible way that will appeal to everyone. If you're looking for purple unicorns and rainbows you won't find them here, what you will find are practical and easy ways to connect with your inner badass and change your life.” –Madisyn Taylor, Co-Founder, DailyOM

“Author and success coach Jen Sincero takes the self-help book to another level with her cutthroat humor and in-your-face attitude. … you’ll realize how much of a BAMF you really are!” –Albuquerque’s Weekly Alibi