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³æ¦æ¥»: 278P ;  19 x 13 cm
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ISBN: 4334924158 ; (2003/12/15)


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Summary
¦]¬°»P¤V¤Ò¤Î¤l¤k¦b¤ßÆF¤W¶V¨Ó¶VµLªk¥æ¬y¡A¹ï50·³ªº¥D°ü§®¤l¨Ó»¡¡A·R¤üPOPO¬O¦o°ß¤@¥i¥H«H¿à¥B­«­nªº¦s¦b¡C¦ý¬O¡A¬Y¤Ñ¡A³o¼ËªºPOPO§â¾F©~¤p«Ä«r¦º¤F¡I¥@¤H¨Ã¤£¥h°l¨s¿ùªº¬O¨º­Ó¤p«Ä¡A¦Ó¤@¬Nªº¨M©wÀ³¸Ó±N³o°¦ª¯³B¨M±¼¡C¦]¦¹¡A§®¤l¨M©wÂ÷®a¥X¨«¡C¨S¦³¥Ø¼Ð¤]¨S¦³¥i§ë¾aªº¹ï¶H¡A§®¤l¶}©l¤F¦oªº°kÁצæ¡C

§@ªÌ About the Author
ÁQ¥Ð¸`¤l[SHINODA SETSUKO]ªF¨Ê¥X¨­¡C²¦·~©óªF¨Ê¾ÇÃÀ¤j¾Ç¡C¦b1990¦~¥H¡u¸hªºÅÜ®e¡vÀò±o²Ä¤T©¡Îö·s¤H½à¡A¦]¦¹®i¶}§@ªÌ¥Í²P¡C1997¦~¥H¡uGosainthan¡vÀò±o²Ä¤Q©¡¤s¥»©P¤­­¦½à¡C¦P¦~¥H¡u¤k©Ê¸t¾Ô¡vÀò±o²Ä117©¡ª½¤ì½à¡C

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§@ªÌ About the Author
¨¤¤sºa. 1921¦~¥X¥Í©ó¤j¨Á, 1945¦~²¦·~©ó¨Ê³£¤j¾Ç¸gÀپdz¡. ±M§ð¸gÀÙ¥v. ´¿¥ô©Mºq¤s¤j¾Ç¸gÀپDZбÂ. ²{¥ô©Mºq¤s¤j¾ÇºaÅA±Ð±Â. ?¥«³Õª«À]À]ªø. µÛ¦³: (¸gÀÙ¥v¾Ç). (²£·~­²©R»P¥Á²³).(Á¿®y: ¦è¬v¸gÀÙ¥v)(¸ô¦aùتº¤j­^«Ò°ê). (®ÉÄÁªºªÀ·|¥v).(»¶ªº¤å¤Æ. ²¢ªº¤å¤Æ)(¨È²Ó¨È¤å¤Æ´_)¿³(®É¶¡­²©R)

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The Mob
(Feather and Bone: The Crow Chronicles trilogy)
¯Q¾~¬ö¨Æ²Ä¤@¿è

- by Clem Martini

¤@³õÄÝ©ó¯Q¾~®a±Ú°ò¯Ç (the Kinaars) ªº«_ÀI¬G¨Æ´N¦¹®i¶}¡K¡K¦~»´¡B®å¶Æ¤£¹¥ªº¿n´¶(Kyp) ¨M©w¹ï¨º°¦±þ¤FÂú³¾ªº´c¿ß®i¶}³ø´_¦æ°Ê,©ó¬O¥l¶°¤F¦P¦ñ,¹ï´c¿ß®i¶}ŧÀ»,¨S·Q¨ì³o³õ¦æ°Ê«o¦b¯Q¾~®a±Úªº¦~«×¶°·|¤W¤Þµoª§Ä³,³Ì«á¿n´¶¦]¦¹³QÅX³v¤»¤Ñ.
³o®É,¤@³õµL¹wĵªº¼É­·³·¦V°ò¯Ç®a±Úŧ¨Ó,¬°¤F°k«,¤j¹Ù¯É¯É°kÂ÷ªø¤[ªº©~¦í¦a.°ò´¶©M¨eªº¦P¦ñ¬°¤F¬@±Ï¤À±YÂ÷ªRªº®a±Ú¦A«×»E¶°°_¨Ó,¥u¬O³o¤èªk¥i¯à¦A«×¹H§Ü¤F®a±Úªº¶Ç²Î»P«ß±ø...

Summary
At the peak of the spring migration, hundreds of crows converge for the gathering. But?this year, the unity of the flock is threatened when a Mob, led by the young and impulsive Kyp, mounts a revenge attack on a cat ¡V with disastrous consequences. The Gathering should be a time to rejoice. Instead, it becomes a time of fear, danger and uncertainty, when ancient laws and customs are tested. The flock passes judgment ¡V Kyp must be punished.

Then, an unexpected blizzard spells more trouble. The flock desperately needs a safe roost. They split up, leaving the Gathering Tree to seek shelter in forbidden worlds¡K

§@ªÌ
About the Illustrator
Clem Martini is a playwright and screenwriter who has written for both adults and young people. Clem also works as a professor at the University of Calgary and as director of the Summerstock Program for Woods Homes, a charitable organization working with troubled youths. Clem was born in Calgary, Alberta Canada, and lives there with his wife and two daughters.

* ¹Ï®Ñª©Åv¤w°â¥X¦a°Ï: UK, Brazil, Holland, Germany and Japan
* ¹q¼vª©Åv¤w°â¥X: Nelvana


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Ãþ§O¡G«C¤Ö¦~¤p»¡

A GREAT AND TERRIBLE BEAUTY
Áà­®ªº¬ü¤k

- by Libba Bray

¤T³¡¦±¤§¤@¡]¯Ã¬ù®É³øºZ¾P®Ñ¡^
¤Q¤»·³ªº¬Ã¬ü¥Íªø©ó¦L«×¡A¦³§O©ó¨ä¥L¤k«Ä¡C¨ä¥L¤k«Ä§»ö©P¥þ¡A¤£¥D°Êµo¨¥¡AÂÔ¦u¤À¤o¡AÃh©ÀµÛ¦o­Ìªº­^­Û¯ª°ê¡C¬Ã¬ü¦b¦L«×ªº®aµo¥Í¤F­«¤j´d¼@¡A³Q°e¦^­Û´°¶i¤Jºë­×¾Ç®Õ¡C¦o©t±I¡B¸o©S¡A§ó¨ã¦³¹wª¾¥¼¨Óªº¶W¯à¤O¡A¦Óªï±µ¦oªº¬O¤£¤Í¦n¡C¦ý¬O¦o¨Ã«D§¹¥þ©t¿W¡A¤@­Ó¯«¯µªº«C¦~§ÀÀHµÛ¦o¡A´£¿ô¦o¤£­n¦A¹B¥Î¶W¯à¤O¡C¬Ã¬üªº¶W¦ÛµM¤O¶q¨Ï¦o³Q¾Ç®Õ¤@¸s³Ì¦³¶Õ¤Oªº¤k«ÄªÈÄñ¡A¦oÁÙµo²{¥À¿Ë»P¤@­Ó¯µ±K¹ÎÅ馳Ãö³s¡C¦oªº©R¹B¤]»P³o­Ó¹ÎÅ馳Ãö¡A¦o«Ü¤£Ä@·N¬Û«H¦Û¤v±N¬O´_¿³³o­Ó¹ÎÅ骺¤H
...

Summary
On Gemma's 16th birthday, she argues with her mother and wants to leave India, runs off when her mother refuses to send her to London to school, has a dreadful vision and witnesses her mother's death. Two months later, Gemma is enrolled in London's Spence School, still troubled by visions, and unable to share her grief and guilt over her loss. She gradually learns to control her vision and enter the "realms" where magical powers can make anything happen and where her mother waits to instruct her.

Gradually Gemma and her new friends learn about the Order, an ancient group of women who maintained the realms and regulated their power, and how two students unleashed an evil creature from the realms by killing a Gypsy girl. Gemma uncovers her mother's connection to those events and learns what she now must do. The fantasy element is obvious, and the boarding-school setting gives a glimpse into a time when girls were taught gentility and the importance of appearances.

§@ªÌ About the Author
Libba Bray is the author of five and a half plays, a few short stories and essays, and lots of things that, in her words, "should never see the light of day." Raised in Texas on a steady diet of British humor, underground bands, suburban dysfunction, and bad TV, she somehow managed to escape with only a few seriously deranged haircuts. She lives in Brooklyn, New York, with her husband and their son. This is her first novel.


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Ãþ§O¡G¤p»¡

THE HUMMINGBIRD'S DAUGHTER

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- by Luis Alberto Urrea


Format: ºë¸Ë, 512­¶

¥ú¬ü°ê¤¦¦ò¶l³ø¡X¡§§ÚÄ@·N¦Aµ¥¤W¤G¤Q¦~, ´Á«Ý¤U¤@³¡¦p¦PTHE HUMMINGBIRD¡¦S DAUGHTER¦p¦¹°Ê§Ú¤ß©¶¤§§@¡¨¤@³¡¨Ó¦Û´¶§Q¯÷¼ú´£¦W§@®a Luis Alberto Urrea ¥Rº¡¯«¯µ, ±¡·PÂרK¤p»¡. ÀéÄê¦p¦è³¡¤i¶§ªº³Ç§@. ¬G¨Æ´y¼g¤@¦ì¥HÅå¤Hªº°í©w«H©À­±¹ï¦Û¤v©R¹B, ©ú¥Õ±o¨ì¯u·R¥²»Ý¦³©ÒÄ묹ªº¤k¨à©M¤@¦ìÅé·|¯u·R¦óª«ªº¤÷¿Ë...

The prizewinning writer Luis Alberto Urrea¡¦s long-awaited novel is an epic mystical drama of a young woman¡¦s sudden sainthood in late 19th-century Mexico. It is 1889, and civil war is brewing in Mexico. A 16-year-old girl, Teresita, illegitimate but beloved daughter of the wealthy and powerful rancher Don Tomas Urrea, wakes from the strangest dream--a dream that she has died. Only it was not a dream. This passionate and rebellious young woman has arisen from death with a power to heal--but it will take all her faith to endure the trials that await her and her family now that she has become the "Saint of Cabora." THE HUMMINGBIRD¡¦S DAUGHTER is a vast, hugely satisfying novel of love and loss, joy and pain. Two decades in the writing, this is the masterpiece that Luis Alberto Urrea has been building up to. Its publication will be a major literary event.

Summary
Teresita is not an ordinary girl. Born of an illiterate, poor Indian mother, she knows little about her past or her future. She has no idea that her father is Don Tomas Urrea, the wild and rich owner of a vast ranch in the Mexican state of Sinaloa. She has no idea that Huila, the elderly healer who takes Teresita under her wing, knows secrets about her destiny. And she has no idea that soon all of Mexico will rise in revolution, crying out her name.

When Teresita is but a teenager, learning from Huila the way plants can cure the sick and prayer can move the earth, she discovers an even greater gift: she has the power to heal. Her touch, like warm honey, melts pain and suffering. But such a gift can be a burden, too. Before long, the Urrea ranch is crowded with pilgrims and with agents of a Mexican government wary of anything that might threaten its power.

§@ªÌ About the Author
Luis Alberto Urrea is the author of Across the Wire, winner of the Christopher Award, and By the Lake of Sleeping Children. He is the recipient of an American Book Award, a Western States Book Award, and a Colorado Book Award, and he has been inducted into the Latino Literary Hall of Fame. His poetry has been included in The Best American Poetry, and his most recent book, Six Kinds of Sky, won the 2003 ForeWord Magazine award for best book of the year. He and his family live outside Chicago.

Honors for The Devil's Highway
--- Finalist for the 2005 Pulitzer Prize for General Non-Fiction
--- Winner of the 2004 Lannan Foundation Literary Award for Non-Fiction
--- Finalist for the 2005 Kiriyama Pacific Rim Prize for Non-Fiction
--- Southwest Book of the Year, as named by the Border Regional Library Association
--- National best-seller

Best Books of the Year list for:
--- Los Angeles Times
--- Chicago Tribune
--- Miami Herald
--- San Francisco Chronicle
--- Kansas City Star
--- and many more!

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Ãþ§O¡G¬ì´¶,¦ÛµM¬ì¾Ç

The Gecko's Foot:
Bio-inspiration
- Engineering New Materials and Devices from Nature??
¥é¥Í¾Ç¡X¬ì§Þ¨Ó¦Û©ó¤Ñ©Ê
- by Peter Forbes


¤@Âù¤â®M»P«K¾c´N¥iÅý§A¦p»jµï¤H­¸Ã²¨«¾Àªº®É¥N¤]³\«Ü§Ö¨ÓÁ{.¦]¬°¬ì¾Ç®a¤w´¦¶}¾Àªê¨«¾Àªº¯µ±K,¨Ã«D¸}¤W¸Ë¤F§l½L,¾Àªê¸}³k©³ªº¥Öä¤W¼Æ¥H¸U­pªº²Ó¤ò¡A¤~¬O±o¥H¦b¥­·ÆªºÀð¾À¤Wª¦¦æªºªZ¾¹.¤@§åºë±K¬ì§Þªº±M®a¥¿¦b¬ã¨s¦p¦óÀ³¥Î¦¹±j¤jªº¥\¯à.·½¦Û¥é¥Í¾Çªº¬ãµo¨Ã«D·s»D,Å]°­Öß§Y¬O¦¨¥\ªº²£«~,¨~¨ë¥½ºÝªº¹_ª¬ºc³y,¸g¹Lµo©ú¤HGeorge de Mestral'ªº¹Á¸Õ©M§ï¶i,¦¨¬°¥Ø«eÀ³¥Î¼sªxªº©T©w¸Ë¸m,¥Í¬¡¤¤¨ì³B¥i¨£.¼ÒÀÀ¥Íª«ªº¯S²§¥\¯à,³Ð³yÁo©ú¬ì§Þ,¬O¥Ø«e¬ì¾Ç®aªºµJÂI,¤]±N¬O¥¼¨ÓÁÍ¶Õ ...

Summary
A cutting-edge science book in the style of FERMAT'S LAST THEOREM and CHAOS from an exciting and accessible new voice in popular science writing. Bio-inspiration is the new engineering. Instead of - in its crudest terms - welding large piece of hard 'dry' right-angled metal together scientists, architects and engineers are looking at imitating (or mimicking) nature by manufacturing 'wet' materials such as spider silk or the surface of the gecko's foot. The amazing power of the gecko's foot has long been known - it can climb a vertical glass wall and even walk upside down on the ceiling - but nothing could be done with it because its mechanism was beyond the power of optical microscopes. Recently though the secret of the gecko's foot has been solved by a team of scientists in Portland, Oregon who have established that the mechanism really is dry, and that is does not involve suction, capillary action or anything else the lay person might imagine. Each foot has iGBP million bristles and each bristle ramifies into hundreds of finer spatula-shaped projections. The fine scale of the gecko's foot is beyond the capacity of conventional microengineering but a team of nanotechnologists have already made a good initial approximation. The gecko's foot is just one of many examples of this new 'smart' science. In Peter Forbes' accessible and engaging book we also discover, amongst other things, how George de Mestral's brush with the spiny fruits of the cocklebur inspired him to invent Velcro; how the shape of leaves opening from a bud has inspired the design of solar-powered satellites; how scientists are trying to mimic the self-cleaning leaves of the Scared Lotus plant to create the first self-cleaning pane of glass; and the parallels between cantilever bridges and the spines of large mammals such as the bison. The new 'smart' science of Bio-inspiration is going to produce a plethora of products over the next decades that will transform our lives, and force us to look at the world in a completely new way. It is science we will be reading about in our papers very soon; it is the science of tomorrow's world.?

§@ªÌ
About the Author
Peter Forbes has written a series of articles on Biomimetics for The Guardian and a chapter on the same subject for The Guardian¡¦s book, Frontiers 03. He translated Primo Levi¡¦s personal anthology, The Search for the Roots (Penguin Press) in 2001 and Bloodaxe published his latest poetry anthology We Have Come Through in 2003.

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The Tycoons:
How Andrew Carneigie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy
¹ê·~¤j¦ë¡G ¦w¼w¾|¡E¥d¤º°ò¡B¬ù¿«¡E¬¥§Jµá¬¥¡BªN¥ì¡E¥jº¸¼w¥H¤Î J. P. ¼¯®Ú¦p¦ó¶ì³y¬ü°êªº¶W¯Å¸gÀÙ±jÅv
- edited by Charles R. Morris

·í¤µ¬ü°êªº¸gÀÙ±jÅv¤£§KÂk¥\©ó¥H¤U¥|¦ì¹ê·~¤j¦ëªº¼vÅT¡G¿ûÅK¤j¤ý-- ¦w¼w¾|¡E¥d¤º°ò¡B¥Ûªo¤j¦ë-- ¬ù¿«¡E¬¥§Jµá¬¥¡BªÑ¥«¤j¦ë-- ³Ç¥ì¡E¥jº¸¼w¥H¤Î »È¦æ®a--- J. P. ¼¯®Ú¡C³o¥|¦ì©Ò¿× Ááª÷®É¥Nªº¹ê·~¥¨¤H¡A¾¨ºÞ¾A³{¡u®É¨Æ³y­^¶¯¡vªº®É¥N¦]¦Ó­P´I¡A¦ý¤]¦P®É³þ©w¬ü°ê¦Û19¥@¬ö¥H¨Ó²Ö¿n¦U¶µ¸ê·½¡A¦¨¬°¤µ¤é¥@¤W³Ì´I¦³¡A³Ì¨ã³Ð³y¤O¡A³Ì¦³¥Í²£¤Oªº°ê®a¡C¥»®Ñ§@ªÌ¥H·s»D±q·~¤Hªº¨¤«×¥Í°Ê´yø³o¥|¦ì¥¨¤Hªº¦¨ªøÀô¹Ò¡A©Ê®æ¡A¥H¤Î¥L­Ì¦p¦óµ½¥Î­Ó¤H¦ì©~¼Ï¯Ã¡A´x´¤§Q¥Î¤jÀô¹Òªº®É¾÷¡A³Ð³y­Ó¤H°]´I¤§¾l¡A¦P®É¯à°÷¤W¦Ü¥ª¥k·í®Éªº¬Fªv¸gÀÙ¨Mµ¦¡A¤U¦Ü¼vÅT¤U´åªº»s³y·~ªÌ¤Î³Ì¥½ºÝªº®ø¶OªÌ¡A¾¨ºÞ·´ÅA°Ñ¥b¡A¦ý²×¨s¦¨¬°¡u­^¶¯³y®É¨Æ¡vªº¨å½d...

Summary
Acclaimed author and journalist Charles R. Morris vividly brings these four men to life. On one side are Carnegie, the ruthless competitor; Gould, the provocateur in the shadows; and Rockefeller, the visionary who understood how to manage sprawling empires. These three were obsessed with progress, experiment, and speed. In steel, railroads, oil, and money markets, they rallied behind a single-minded code: bigger, cheaper, faster. And then there was Morgan, the gentleman businessman, who fought, instead, for a global trust in American business. Through their competition over the last decades of the nineteenth century, they built a powerful nation populated with consumers as well as producers, fostering the growth of the middle class. The Tycoons tells the incredible story of how four determined men wrenched the economy into the modern age, inventing a nation of full economic participation that could not have been imagined only a few decades earlier.


§@ªÌ
About the Author
Charles R. Morris µÛ¦³¤E¥»®Ñ¡A¥]¬A American Catholic and Money, Greed, and Risk. ©w´Á¬°¬¥§üÁF®É³ø¼¶¤å¡A¨Ã¤£©w´Á¦b¨ä¥L´CÅéµoªí¤å³¹ ¡A¨Ò¦p The Wall Street Journal, The New Republic, and The Atlantic Monthly. He is a lawyer and former banker, and was most recently president of a financial services software company. He lives in New York City.

* ¥»®Ñ¹w­p2005 ¦~1 0 ¤ë ¥Xª©¡A©Ò¥H¨S¦³®Ñµû¡AÁÙ¥¼®Õ¹ï§¹¦¨¼Ë®Ñ ¤w¸g§¹¦¨¡A «Ý¯Á§Y¥i´£¨Ñ ¡C

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Improbable

¤£¥i¯à

- by Adam Fawer

Format: ¥­¸Ë, 416­¶, 2005¦~2¤ë¥Xª©

·í¡m¬üÄR¹Ò¬É¡n¹J¤W¡m°l±þ¤ñº¸¡n
ªñ¦~¨ÓÄaºÃ¤p»¡¦]¬°¡m¹F¤å¦è±K½X¡nªº¦¨¥\¡A±a°Ê°_¤@ªÑ¥Xª©¼ö¼é¡A²VÂøµÛ¯«¯µ¾ú¥v²Ó¸`©M³±¿ÑªºÅ宪¤p»¡¯É¯É¥Xª©¡C«Ü¦h¥Xª©°Ó³£¦b¼ö¤Á¦a´M§äµÛ¤U¤@¦ìDan Brown¡A¦b³oªÑ¼ö¼é¤¤ªº¨ä¤¤ªº¤@¥»¤p»¡´N¬OAdam Fawerªº¡m¤£¥i¯à¡n¡]Improbable¡^...

Summary
¤j½Ã·¢®¦¬O¤@­Ó±j­¢©Êªº½ä®{¡C³o­Ó­ô­Û¤ñ¨È¤j¾Ç²Î­p¥|¦~¯Åªº³Õ¤h¬ã¨s¥Í¯àºë½T¦a¥ÎÀY¸£±Àºâ¾÷²v¡A¥L¥Î¯ÈµP©M¥Í©R¨Ó½ä³Õ¡C¥L©Ò¤£¯à¹w®Æ¨ìªº¬O¥L±w¦³¤@ºØ·´·À©ÊªºÅöíw¡A¨Ã¥Bµo§@ªºÀW²v¶V¨Ó¶V°ª¡C¦ý¬O¡A½Ö¤]¤£¯àªý¤î¥L¦b¯Ã¬ùªº¦a¤U¯ÈµPÀ]ùؿѨú°]´I¡Cª½¨ì¤@¦¸³ÌÄY­«ªºÅöíwµo§@¡A¥L¿ùºâ¤FµP¡A¤í¤U«X°ê¶ÂªÀ·|¤jµ§½ä¶Å¡C

©ó¬O¥L¨M©w¥Î³Ì§Öªº¤è¦¡¥hÄw±¹¶Å´Ú¡A¥Lñ¤U¤@¥÷«´¬ù¦P·N´ú¸Õ¤@ºØ¹êÅç©ÊÃĪ«¡CÅöíwÁöµM¥ß¨è³Q±±¨î¡A¦ý¬O¥L¬ðµM¦³¬Ý¨£¹L¥h, ²{¦b, ©M¥¼¨Óªº¯à¤O;³o¼Ë¥O¤HÅå³Yªº¯à¤O¤]¬°¥L±a¨Ó·N®Æ¤§¥~ªº«áªG¡A¹G¨Ï¤j½Ã©M¥L±w¦³ºë¯«¤Àµõ¯gªºÂù­M­L¥S§Ì»P¤@¦ì¬üÄRªºCIA·F­û®i¶}°k¤`¡A¥H¸úÁצU¤è¤H°¨ªº°l±þ¡C

§@ªÌ About the Author
Adam Fawer¾Ö¦³»«¦{¤j¾Ç¤j¾Ç©MºÓ¤h¾Ç¦ì¥H¤Î¥v¤¦ºÖ¤u°ÓºÞ²z¾Ç°|MBA¾Ç¦ì¡C¥L´¿¸g¦b¥]¬A·s¤O­µ¼Ö, J.P. ¼¯®Ú,µ¥¥ô¾¤Î¾á¥ôAbout.comªº¢Ñ¢Ó¢Ý¡C³o¬O¥Lªº²Ä¤@¥»¤p»¡¡C

* ¥»¥»®Ñ2005 ¦~2¤ë ¥Xª©¡A¤w¦³¼Ë®Ñ¥i´£¨Ñ¼f¾\ ¡C¥Ø«e¤w¸g³Q½Ķ¦¨12ºØ»y¨¥¡C

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Ãþ§O¡G¬ö¹ê¤å¾Ç ¤j²³¤å¤Æ ½ä³Õ

BUSTING VEGAS ¡V
The MIT Whiz Kid Who Brought the Casinos to Their Knees
MIT¯«©_¤p¤l®ü«d½ä³õ°O
- by Ben Mezrich (¯Ã¬ù®É³øºZ¾P¤p»¡ BRINGING DOWN THE HOUSE§@ªÌ)

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HarperCollins §Y±N©ó2005¦~10¤ë¥Xª©

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Ben Mezrich«¢¦ò¤j¾ÇÀuµ¥¼ú²¦·~. ±M¨Æ¼g§@ ¥Ø«e¤w¥Xª©8 ¥»®Ñ

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- by ROBERT SPECTOR

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Summary
The recent cooling of Internet and "new-economy" fever does not mean that the net will not be a factor in business. Most of us like the net's ease of access to product information and ordering possibilities, while smart companies find that relying on the net can lower their customer acquisition, order, and resupply costs, help them track customer credit and purchase history, and make it easier to target advertising. Spector (Nordstrom Way) shows how successful bricks-and-mortar firms incorporate the features of the web into their strategies for better service and more sales. Sample companies include Nordstrom, Frederick's of Hollywood, Powell's Books (in Oregon), Fedex, REI, Well's Fargo Bank, and the San Francisco Giants baseball club. As Spector shows, the key for success is seamless coordination between in-store and FAX, e-mail, phone, and web features. Spector does a thorough job of covering the ramifications of Internet and business service, and busy managers will like the succinct summaries at the end of each chapter.

§@ªÌ About the Author
ROBERT SPECTOR¬O¦b«È¤áªA°È¤è­±¦³¦Wªº±M®a¡C¥L¬OAMAZON.COM, THE NORDSTORM WAY ªº§@ªÌ¡A¨Ã¦bTHE NEW YORK TIMES, THE WALL STREET JOURNAL, USA TODAY, NASDAQ MAGAZINE ¤W¦³±MÄæ¡C¥L¦í¦bµØ²±¹y¦è¶®¹Ï¡A¨Ã¦³¦Û¤vªººô¯¸

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